What makes Nic. Oud successful in e-fulfilment?
For many years, Nic. Oud Webshop Service was the logistics partner for the travel sector in the Netherlands. However, they have focused increasingly on the rising trend of on-line stores over the last six years. And this has been a success. They now provide fulfilment services for around 85 on-line stores. “Everything revolves around doing what your customer has promised”, said Coert Knijnenberg, Director of e-fulfilment.
The travel sector has changed considerably over recent years. The arrival of the internet has reduced the need for travel agents and holiday brochures. To combine forces, the company started working with its main competitor. The benefit of this was that storage for retail could be under one roof. It also meant that it could free up around 3,000m2 of storage space. Coert Knijnenberg: “For us, this was the starting point for thinking about a new service.”
The arrival of on-line stores
A year earlier, the sister of the owner started her own on-line store. He saw her struggle with logistics challenges. That is why he offered her some space so that she could continue to expand her e-commerce activities. Within a year, her on-line sales were greater than her sales through the physical channel. That was a clear sign for Nic. Oud Webshop Service. “We had the space, experience with fulfilment and there was clearly a market for this”, said Coert Knijnenberg. The company took a bold move and sent a mailshot to all on-line store companies. The response was overwhelming.
“We were looking for a flexible solution that was easy to move
and with a fast delivery time”
From fulfilment to e-fulfilment
As a consequence, the company had to get organised in order to properly achieve e-fulfilment. “We opted for an extensive IT system and established a process. In addition, we created a secure, high-quality storage space. We wanted to computerise everything as much as possible, so we set up links to the various e-commerce platforms. The first client appeared and more followed soon afterwards. “Then we were faced with the question as to how we were going to achieve flexible growth over the coming years. How could we easily adapt, scale up and simply add a few hundred locations in the future?” Nic. Oud Webshop Service chose to organise its process using CurTec order pick crates. “We were looking for a flexible solution that was easy to move and with a fast delivery time. Now we can expand in a couple of days by making a quick call to CurTec.
Organisation of the logistic process
“The Warehouse Management System (WMS) is the driving force behind everything that we do. Orders trickle in and are processed throughout the day and night. The client orders and pays on-line through the on-line store and the order is sent directly to us. The process is then relatively straightforward. Our WMS is divided into order picking zones. One of these zones is the tray warehouse. We have europallets on the floor with the order picking trays from CurTec on top of them. These are stacked 6 or 8 high. The WMS ensures that orders are picked in one go for various customers by means of wave picking. If it gets busy, then we can quickly bring in the CurTec crates and deal with this. We also use other solutions such as shelving, but the great benefit of the crates is their flexibility,” said Coert Knijnenberg.
Flowers from a customer
Nic. Oud Webshop Service now provides services to 85 on-line stores. Our idea customer is the owner of an on-line store who has already done it for themselves. Coert Knijnenberg: “I have cleared out a lot of bedrooms and garages. For these people, it often does no harm for our services to take this off their hands. We once even received flowers from a customers’ wife. She was finally able to get under the sunbed.”
The key to success
The e-fulfilment department at Nic. Oud Webshop Service has grown by 40%-50% over recent years. Coert Knijnenberg: “We have a number of customers with over 20,000 customer reviews. 98% of these mention fast and efficient delivery. That is what it is all about. People often do not make anything on their first sale through an on-line store. We see that profits are driven by sales and marketing. It is about returning customers. These are customers who are satisfied and you only get these customers by keeping to your promises. This is exactly what makes our business tick. We do everything to make the on-line store stand out, from fast and efficient deliveries to the straps around the packages.”
Nic. Oud Webshop Service opted for a high-quality order pick list in order to guarantee fast and efficient deliveries for on-line stores. What is your packaging challenge? CurTec will be pleased to help you look for the solution.
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Fashionwheels is a driven and ambitious logistics provider with total solutions for the fashion industry. A market that is highly susceptible to trends, seasons and demands flexibility from participants. Flexibility moves Fashionwheels. And so they use a storage method where CurTec's order picking crates play a major role.
'For us, choosing CurTec is a matter of quality. The lidded crates are used intensively, but rarely break. This property, together with their manageability, ease of cleaning and the use of various colours have led to time and quality savings across our entire process.'
'From our very first contact, we had the feeling that ‘we’ were the starting point. Other suppliers just sent us crates which often did not even meet the our requirements. CurTec distinguished itself by thinking with us about our process in order to find the best packaging solution.'